Sorry everyone Gideon's talk is Monday 11th March NOT this Wednesday.
With mainstream parties reeling from UKIP's performance at the Eastleigh by-election they will be poring over polling data.
But it is only a snapshot of the moment. Opinion polling is not a crystal ball. Gideon will give us an insight into how the pollsters collect the data and crunch the numbers.
I've heard Gideon and we are in for a treat.
So see you in the Gillingham newsroom 1pm Monday 11th March.