video marketing london

(Continued from Part 2).

Rupert Murdoch makes a false distinction between his “expensive and distinguished” reporters, whom he claims create original journalistic content and the evil online “aggregators” who merely “rewrite – at times without attribution” information from other sources.

It’s simply not true. Journalists report news or comment on it, they don’t create news. Today journalists, including Murdoch’s, spend more and more time online “aggregating” their stories.

Here in the UK we take pride in our national successes. Whether it’s a gold medal at the Olympics, winning the Ashes, or England qualifying for the World Cup Finals, we generally feel a frisson of pride or a warm glow of contentment.
So I was surprised that more fuss wasn’t made last week when a short home movie by a British family elbowed its US rivals out of the way to become the most watched video clip on Youtube.
“Charlie Bit My Finger” has become the ultimate viral video with more than 133 million views and rising.

She was waiting for a train and was day dreaming for a moment. That was when she noticed the pram, with her baby inside, was slowly rolling towards the edge of the platform. It’s a moment of sheer horror. She lurches forward, but can’t reach the pram as it topples over the edge onto the tracks below. A moment later the train arrives; crunching into the pram and breaking it into pieces.

It happened in Australia two weeks ago. But because the incident was captured on CCTV and the video posted on YouTube; millions of people around the World have already watched the drama unfold.

Russ the builder, who lives in Folkestone, has been doing some work on our house this week. Russ is in his late 50’s and over a cup of tea he told me that his hobby was bee keeping. He began to tell me all about it. I tried to look interested, but sneaked a furtive glance at my watch.
However, what he said next made me spill my tea:
“The internet’s the way forward isn’t it” he said, “So I’m setting up a bee keeping website and I want to put some videos about bee keeping on it”.